The Home Depot wanted to refresh their brand and integrate several partial design systems into one wholistic approach for all touch points. In addition, the client-side design systems team needed a restructure of their core principles, processes and roadmap to scale their work beyond a digital system.
Creating a unified design team allowed us to pressure test the brand at different altitudes and make strategic choices around accessibility, functional color and type hierarchy. Bringing the client team, including development, into the discussion also gave them immediate ownership and insight to how the design ecosystem and processes would be tailored to their group.
• Integrate the brand and product teams
• Explore and test new foundations with end UI in mind
• Engage client team and their developers
• Establish the client team's rituals and working rhythm
• Model processes and methodology to guide system scaling
• Create consistent documentation and specs for the master brand, web and native
Our team found natural pairings, folding the ideal state with functional requirements, resulting in a seamless cross-channel experience. The challenge was to think about sustainable foundations, common UI patterns which open the door to focus on the users needs.